The Godmother of Consumer-Driven Healthcare
Regina E. Herzlinger is the Nancy R. McPherson Professor of Business Administration Chair at the Harvard Business School. She is widely recognized for her research on consumer-driven healthcare and has been dubbed by Money as the “Godmother” of the movement. A consumer-driven healthcare model enables patients to control more of their healthcare dollars. This requires accurate information on the cost of services charged by providers. Once patients are given this information, they can “shop around” for providers that deliver high-quality services at reasonable prices.
Made by the Manhattan Institute, the following is a video in support of Herzlinger’s latest book “Who Killed Health Care?” This book has already become a classic among many physicians and advocates of a market-driven healthcare system.
Filed under: Health Policy, Thought Leaders


Herzlinger’s views are refreshing but she leaves some questions unanswered in her book. Of course we can’t expect her to have all the answers. Besides, anything is better than our current health care system. Insurance companies are cheating both patients and doctors.